Meta & Social Media Advertising

Meta ads that stop the scroll and drive sales.

As a certified Meta Business Partner, we run Facebook, Instagram, TikTok and LinkedIn campaigns with scroll-stopping creative and smart retargeting, so you reach the right people, earn their attention and turn it into leads and sales.

Google Premier Partner
Meta Business Partner
Meta Business Partner · 250+ businesses scaled
Why Meta & social ads

Create demand, don't just wait for it.

Search ads catch people already looking. Social ads put you in front of your ideal customers before they're searching, building awareness, demand and sales. With the right creative and targeting, it's one of the most scalable channels there is.

Get your free social ads plan
  • Reach your ideal customers while they scroll, not just when they search
  • Turn attention into leads and sales with creative that stops the thumb
  • Bring back the people who almost bought, with smart retargeting
  • Scale winning ads profitably across Facebook, Instagram and more
What's included

Everything a scaling campaign needs.

From creative to retargeting, we run the full funnel so your spend keeps compounding.

Audience & strategy

We pinpoint the exact audiences worth targeting and build a campaign structure around your best-margin goals.

Scroll-stopping creative

Ad copy and creative concepts designed to stop the scroll, earn attention and drive the click.

Facebook & Instagram campaigns

Full-funnel campaigns built, launched and managed across Meta's platforms, plus TikTok and LinkedIn where they fit.

Retargeting that converts

Warm audiences and retargeting sequences that bring back the people who visited but didn't buy.

Testing & optimisation

We test creative, audiences and offers continuously, then scale the winners and cut the rest.

Transparent reporting

Clear monthly reporting on spend, leads, sales and return, with a dedicated account manager.

Social ad specialisms

Every platform, managed in-house.

Explore the social advertising service that fits your audience.

How our social ads work

Creative that converts, spend that scales.

01

Strategy & audiences

We define your offer, funnel and the exact audiences most likely to buy, then plan the creative to reach them.

02

Creative & build

We write the copy, brief the creative and build the campaigns, retargeting and tracking properly from day one.

03

Launch & optimise

Ads go live and we test and optimise continuously, so cost per result keeps dropping.

04

Scale & report

We scale the winning ads and audiences profitably, with transparent reporting on what's driving sales.

Meta Business Partner

A certified partner across every social platform.

As a Meta Business Partner with certifications spanning TikTok, LinkedIn and Pinterest, we get direct platform support and early access to new ad formats. That means your campaigns run on verified best practice across Facebook, Instagram, TikTok and LinkedIn, not guesswork.

  • Google Ads Premier Partner
  • Meta Business Partner
  • TikTok Ads Marketing Partner
  • LinkedIn Ads Marketing Partner
  • Semrush Certified Agency
  • Shopify Solutions Partner
  • WordPress Development Partner
  • Cloudways Hosting Partner
  • Pinterest Ads Partner
What clients say

Loved by Australian businesses.

Google Reviews 50+ five-star reviews
We've been working with Online Road for our digital marketing and the results have been outstanding. Their expertise in SEO, Google Ads and social media has significantly boosted our online presence and brought in more customers.
Alex ALEX&Co.
Working with Online Road has been a game-changer for Pierre Diamonds. Their team handled our SEO, Google Ads and Meta Ads with a level of expertise that has genuinely grown our online diamond store.
Pierre Pierre Diamonds
We've seen amazing results since working with Online Road in building our website and undertaking SEO and Google Ads. Highly recommend the team.
Aaron ATEX Supplies
Online Road definitely does the most professional work. We have seen a massive increase in our organic traffic since we started SEO with them.
Markell Tangara Brick Co.
Jason and his team have done wonders for my growing company, helping it get to the next level. Genuinely great to work with.
Chris Sydney Wide Pest Solutions
We turned to Online Road for their digital marketing expertise and were impressed by their professionalism, creativity and dedication to our success.
Paul Ace Kitchens & Shopfitters
The designers were extremely creative in making the site visually appealing, with videos, images, text and testimonials all in the right places.
Ray P&M Galea
The designers were extremely creative in making the site visually appealing, with videos, images, text and testimonials all in the right places.
Ray P&M Galea
We turned to Online Road for their digital marketing expertise and were impressed by their professionalism, creativity and dedication to our success.
Paul Ace Kitchens & Shopfitters
Jason and his team have done wonders for my growing company, helping it get to the next level. Genuinely great to work with.
Chris Sydney Wide Pest Solutions
Online Road definitely does the most professional work. We have seen a massive increase in our organic traffic since we started SEO with them.
Markell Tangara Brick Co.
We've seen amazing results since working with Online Road in building our website and undertaking SEO and Google Ads. Highly recommend the team.
Aaron ATEX Supplies
Working with Online Road has been a game-changer for Pierre Diamonds. Their team handled our SEO, Google Ads and Meta Ads with a level of expertise that has genuinely grown our online diamond store.
Pierre Pierre Diamonds
We've been working with Online Road for our digital marketing and the results have been outstanding. Their expertise in SEO, Google Ads and social media has significantly boosted our online presence and brought in more customers.
Alex ALEX&Co.
Social Ads FAQ

Meta & social ads questions, answered.

How much do Facebook and Meta ads cost?

You set the ad budget and it stays in your own Meta account, so you always own it. On top of that we charge a management fee to build, run and optimise your campaigns. We ask for a 90-day minimum so the ads have time to perform, then it's month to month. We'll recommend a realistic starting budget on your free strategy call.

Do Facebook and Instagram ads still work in 2026?

Absolutely, when they're done right. Meta's platforms reach a huge share of Australians daily, and the targeting and retargeting are still some of the most powerful in advertising. The difference now is that strong creative and a clear offer matter more than ever, which is exactly what we focus on.

Which platforms do you advertise on?

Facebook and Instagram are the core, and we also run TikTok, LinkedIn and programmatic ads where they suit your audience. We'll recommend the right mix for your business, not a one-size-fits-all package.

Are Meta ads better than Google Ads?

They do different jobs. Google Ads captures people already searching for you. Meta ads create demand by putting you in front of the right people before they're actively looking. Used together they're a powerful combination, and we manage both in-house.

Do you make the ad creative?

Yes. We handle ad copy and creative direction, and produce scroll-stopping concepts built to convert. Great targeting can't save weak creative, so this is where we spend real attention.

How soon do social ads start working?

You'll see data and early results within days, with campaigns typically hitting strong, stable performance from around 4 to 8 weeks as we test and optimise creative and audiences.

Ready to turn scrolls into sales?

Book a free strategy call and we'll map a social ads plan built to reach and convert your ideal customers.

Book a free strategy call
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