Case study

ATEX Supplies

Building materials

SEOMeta Ads
$72k → $854k monthly revenue
ATEX Supplies, Building materials

01 The challenge

ATEX Supplies provides high-quality building materials, like steel mesh and concreting supplies, at competitive prices. As a newly established business, they were effectively invisible online. No audience, no rankings, and no easy way for ready-to-buy tradies and builders to find them.

02 Our approach

We built ATEX a foundation that could actually be found. That started with a fast, SEO-ready website and a fully optimised local presence, so the business could show up when customers searched for building materials nearby.

From there we ran a combined SEO and paid strategy aimed squarely at people ready to buy. We targeted high-intent searches like 'steel mesh' and 'concreting supplies', strengthened their local map-listing visibility, and used social advertising to build awareness fast across their market.

Everything was tracked to real revenue, not vanity clicks, so we could keep pushing budget toward the products and searches driving the most sales.

03 The results

$72k → $854k monthly revenue
+256% online enquiries
Top local map visibility
“We've seen amazing results since working with Online Road in building our website and undertaking SEO and Google Ads.”
Aaron, ATEX Supplies
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