Grasshopper Environmental
Waste & recycling
01 The challenge
Grasshopper Environmental has specialised in the transport, disposal and recycling of commercial, construction and demolition waste for over 40 years. With strong success in construction and government infrastructure, they wanted to broaden into new sectors including hospitality and manufacturing.
02 Our approach
We ran a combined SEO and social advertising strategy to build brand awareness and tell Grasshopper's story, their sustainability and their customised solutions, to audiences beyond their traditional markets.
By targeting the searches and audiences in their new target sectors, we positioned Grasshopper as the credible, established choice for businesses that hadn't previously considered them.
03 The results
Other businesses we've grown.
A newly established building-materials supplier taken from unknown to strong market presence, reaching buyers searching for steel mesh and concreting supplies.
High-intent SEO plus a rebuilt checkout turned strong traffic into sales, and won top rankings for fiercely competitive furniture keywords.
A national campaign that put premium golfing gear in front of the right buyers, delivering 10x monthly revenue in the first month and #1 organic rankings.